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The Independent UK
The Independent UK
World
Josie Clarke

Second ad for artificial grass firm banned for objectifying women

A Great Grass ad has been banned by the ASA (ASA/PA) -

An artificial grass firm has been ordered to take down a second billboard poster after it was found to demean and objectify women.

The poster for Great Grass, which appeared at the junction of Hollins Road and Manchester Road in Failsworth, Manchester, featured a woman wearing flesh-coloured underwear and holding a potted plant in front of her crotch, with a headline stating “No trimming needed!” followed by a wink emoji.

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