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Andy Jones

Scientists explain why Seeb's remix of I Took A Pill In Ibiza has racked up 1.7 billion Spotify streams: it's all down to "micro-rhythmic nuances", hard work... and playing left-handed

Seeb.

If you thought that getting a big hit was all about riffs and nothing about science, the university of Oslo might well have just proved you wrong. It has discovered that minute shifts away from your quantised grid could land you a smash hit record. 

And it's all thanks to Seeb, a production duo who discovered this perfect scientific formula after analysing and copying the most popular beats out there for this remix of the song I Took a Pill in Ibiza.

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