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The Guardian - AU
The Guardian - AU
Technology
Josh Taylor

Scammer paid Facebook 7c per view to circulate video of deepfake Jim Chalmers and Gina Rinehart

Jim Chalmers Facebook Gina Rinehart Meta Andrew Forrest Dick Smith ACCC
The deepfake scam video
The deepfake scam video features altered versions of Dick Smith, Gina Rinehart, Andrew Forrest and Jim Chalmers. Photograph: Facebook

A scammer paid Facebook’s parent company $7,000 to reach up to 100,000 people in Australia with a deepfake A Current Affair video featuring altered versions of Jim Chalmers, Dick Smith, Andrew Forrest and Gina Rinehart, data reveals.

Smith issued a warning to the public earlier this week after a video began circulating on Facebook and Instagram in recent weeks. The video was designed to appear like a segment on A Current Affair, featuring host Ally Langdon seemingly interviewing the treasurer and the rich listers about an investment opportunity.

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