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Creative Bloq
Creative Bloq
Technology
Joe Foley

Savage GDC 2025 billboard ad is revenge for Google Stadia layoffs

A billboard advert at GDC 2025 for Revenge of Savage Planet.

With GDC 2025 underway in San Francisco, developers are taking the opportunity to promote upcoming games. While some take the conventional route of a trailer, one teams of devs has sparked curiosity with a cheeky billboard directed at a controversial figure.

Placed in San Francisco's Union Square, the add shows the enlarged head of Gunther Harrison, CEO of Alta Interglobal in the upcoming game Revenge of the Savage Planet. But the ad's message appears to be a satirical reference to a different Harrison (see our pick of the best game development software if you're getting started in the sector).

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