At CES 2025, Samsung rolled out its new 2025 TV lineup to incredible fanfare, highlighting major AI advancements, two 8K TVs, several OLEDs, and an upgraded The Frame Pro. Several design changes abound across its new range, but at the forefront are elements taken straight from its lifestyle chic — and it's clear Samsung wants all its TVs to look and feel just like the Frame.
It only makes sense. The Frame has proven so much a major hit that rivals in the likes of TCL and Hisense have taken to copying The Frame with their own similar models. Even Roku is getting in on the TV-art craze, offering a new feature called Backgrounds that lets you share classic works of art and photos as screensavers.
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