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TechRadar
TechRadar
Matt Bolton

Samsung’s new cheap OLED TV for 2026 looks set to get a big brightness boost — but there will be a catch

Samsung LG LG Display TechRadar
Samsung S85F with testing equipment attached.
  • Samsung has reportedly ordered new "polarizer-free" OLED TV panels
  • This appears to be the new brighter and cheaper 'OLED SE' panel we've heard about
  • These panels will be more reflective – and Samsung's lack of Dolby Vision is still relevant

We recently wrote about the arrival of LG Display's new budget-friendly OLED SE TV panel, which promises to cost less than current cheaper OLED TV panels, while being being brighter at the same time.

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