Samsung Electronics has teamed up with three prominent European artists to create a captivating line of accessories for the Galaxy S24 series. The collaboration brings together the artistic talents of Ricardo Cavolo from Spain, Steven Wilson from the UK, and Yeye Weller from Germany. Each artist is known for their culturally inspired work, and this partnership allows customers to incorporate European art into their everyday lives.
The accessories lineup for the Galaxy S24, S24+, and S24 Ultra includes three types of cases, as well as three new Flipsuit cards designed for the Galaxy Z Flip5. These accessories are equipped with near field communication (NFC) technology, which automatically displays animations on the screen when attached. To make the collection even more enticing, customers who purchase one of these accessories will receive a matching Galaxy Watch6 face as a special gift. The face can be downloaded for free through a guide included in the packaging.
Starting from January 17, the collection will be exclusively available for purchase on Samsung.com in 16 countries. By January 26, it will expand to more than 20 markets, including Korea, the US, China, the UK, Germany, France, Australia, and Brazil.
Evelyn Kim, EVP of the Global Brand Center at Samsung Electronics, expressed excitement about the collaboration, stating, 'We're excited to be working with leading European artists to deliver accessories that will better allow consumers to express their own unique voices. This collaboration serves as an expansion to the already rich, differentiated set of accessories offerings available on Samsung.com.'
Let's take a look at the artists and their distinctive designs:
1. Ricardo Cavolo: Based in Barcelona, Spain, Cavolo draws inspiration from folk art, medieval aesthetics, and tribal forms. He incorporates these narratives into his art, resulting in mythical storytelling. His artwork titled 'Flaming Heart' serves as the basis for the accessories, featuring a powerful image of a heart on fire against a sky-blue background adorned with white stars.
2. Steven Wilson: This London-based illustrator is renowned for his passion for screen printing and color layering. His collaboration showcases artwork featuring a bulldog, characterized by striking colors and pronounced lines.
3. Yeye Weller: Hailing from Münster, Germany, Weller is an internationally respected artist who infuses his work with bold colors and intricate details, creating endearing characters. The design of his Galaxy S24 cases, Flipsuit card, and Galaxy Watch6 face is inspired by his core artwork titled 'Spread Love.'
Building upon Samsung's previous collaborations with contemporary artists, this new line of accessories allows users to incorporate cutting-edge technology while expressing their own sense of style through distinctive artwork.
With the launch of this exciting collaboration, Samsung Electronics continues to push the boundaries of artistic expression and provide users with a unique and personalized experience. By combining the world of technology and art, Samsung empowers individuals to express themselves in new and innovative ways.