Meta’s smart glasses have been an absolute smash hit for the tech giant. The company sold a massive 7 million pairs in 2025 alone, and its market dominance is only getting bigger. Meta is continuing to pump out model after model, with the latest being a pair designed by Kylie Jenner.
But Meta may finally have some much-needed competition. First unveiled at Google I/O earlier this year, Samsung has just given us a first proper look at its first pair of smart glasses, which it's still calling “intelligent eyewear”, at Galaxy Unpacked.