Sam Ryder's love for the stage will set him up for years to come.
After two tedious and frustrating decades of feeling like our Eurovision entry was a mandatory obligation with little illusion we’d place anywhere else but on the right side of the table, the 33-year-old singer-songwriter reinstated the instinct to thrive in the competition.
Something changed when Sam was announced as the United Kingdom's entry - a shift that very clearly showed the BBC was finally kicking things into gear by selecting a serious artist once again.
