Saint Peter’s incredible underdog run in the men’s NCAA tournament has been the talk of March, and it looks like its players are starting to cash in—and rightfully so.
Peacocks guard Doug Edert announced on Instagram that he’s signed a name, image and likeness deal with Buffalo Wild Wings amid his team’s recent success.
On top of that, the junior also announced that he’s launching his own apparel with Barstool that features his face and the moniker, “Dougie Buckets.” Edert’s mustache has also become a nice marketing tool. In the post’s caption, he used the hashtags, “#stacheiscash” and “#fearthestache.”
