Sainsbury's has rolled out a major change in stores by expanding its Nectar Price discount to include fresh produce and ready meals for the first time.
The supermarket giant launched its Nectar Price scheme back in April this year, offering lower prices to customers who sign up for a store loyalty card.
And now there are many more products have their prices slashes as Sainsbury's introduced the loyalty scheme pricing to fresh fruit and veg and a number of popular ready meals, reports the Mirror. The expansion came into force on Wednesday, June 21, with shoppers now able to take advantage of the reduced costs.
