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Daily Record
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Victoria Johns & Nicola Roy

Sainsbury's Christmas advert 2022 stars Alison Hammond as unimpressed royal

Alison Hammond Sainsbury

ITV This Morning host Alison Hammond looks fabulously regal as she portrays the fussy Countess in Sainsbury's Christmas advert.

Taking place in a fantasy medieval world, the supermarket's advert features the 47-year-old presenter as she surveys some festive food from the Sainsbury's Taste The Difference range.

Items such as cider-glazed gammon and mini crab thermidor crumpets are brought to Alison as she sits on the throne - but she's not happy with the pudding.

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