Mountain runner Francesco Puppi has gotten back on track with a new sponsorship deal just days after announcing he'd left Nike at the end of the year over an ad campaign he says made him uncomfortable.
On Friday, the Italian world champion sky runner announced that he'd signed with Hoka, the biggest brand in trail running and current title sponsor of the UTMB. He joins the ranks of current UTMB record holder Jim Walmsley and ultramarathon legend "Speedgoat Karl" Melzer as a Hoka-sponsored athlete.
