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RideApart
RideApart

Royal Enfield Sold More Than 100K Bikes In September, Shatters Previous Sales Records

Royal Enfield is on a roll. At this point it almost feels like the company can do no wrong. Whether it’s cracking into the US with affordable twins, shaking up Europe with retro-styled middleweights, or doubling down on its home turf in India, the brand has managed to hit a sweet spot that most manufacturers dream about. It’s nostalgic without being outdated, affordable without feeling cheap, and aspirational without losing touch with everyday riders. And now the numbers are here to prove it.

In September 2025, Royal Enfield recorded its highest-ever monthly sales, moving 124,328 motorcycles worldwide. That’s not just good, that’s historic. To put it into perspective, the brand sold 86,978 bikes during the same month last year. That’s a staggering 43 percent year-on-year growth. On the domestic front, India accounted for 113,573 of those sales, compared to 79,325 in September 2024. Even exports climbed sharply, with 10,755 bikes shipped overseas versus 7,653 the year before.

Growth like that isn’t normal in today’s motorcycle market, where flat or even declining numbers are more common than not.

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