If you decide to watch Roger Federer announcing his retirement from competitive tennis in a four-and-half minute social media post, then prepare to be unsurprised.
Unsurprised not only that age - he bows out at 41 - and an increasingly tough battle with injuries means he will make his final appearance as a professional player in the Laver Cup in London next week. But also unsurprised at the slickness of the announcement, unsurprised how Federer - in front of a cool, white backdrop - is word-perfect, slick and hits all the right notes.
Because never mind the astonishing statistics and achievements, never mind the numbers, remember the style. Of course, his 20 Grand Slam titles, his eight Wimbledon crowns, his 103 career tournament wins, his 237 consecutive weeks as world number one, define Federer’s sporting career.
