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The Philadelphia Inquirer
The Philadelphia Inquirer
Business
Michaelle Bond

Robots that mimic handwriting, holiday food drives, and many calls. Real estate agents go after clients in a slower market

PHILADELPHIA — Over the last two months, Darlene E. Jamison, team leader of the RE/MAX-affiliated Jamison Team, has been sending more texts and making more calls. She and her husband, Kevin, are "planting the seeds" by asking past clients to keep them in mind for future moves and trying to find new clients as the housing market shifts.

"It was so busy throughout the summer that you did not have to go through that," said Jamison, who works throughout the Philadelphia area. "They were coming left and right, buyers and sellers."

Home buying and selling typically slows this time of year as holidays approach. But a year ago, mortgage interest rates around 3% kept buyer demand higher than normal. Seasonality has not only returned to the market, but home sales are also slower than normal.

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