Robbie Williams is reportedly preparing to release his own brand of energy drinks following the rush to buy Prime Hydration, a drink created by YouTubers KSI and Logan Paul. The Mirror reports that patent applications filed last month show Robbie, who allegedly used to drink 20 cans of Red Bull a day, applied to trademark a selection of his own energy drink products.
His bid included a “powdered nutritional supplement energy drink mix”, “electrolyte drinks for medicinal purposes” and “medicated mineral drinks”. The venture could be a huge money-spinner for the former Take That star, 48, who is already worth around £200million.
A source said: “The success of Prime hasn’t gone unnoticed by other showbiz folk. Drinks are big business, especially when they can go viral on the internet.”
