Rob Gronkowski now can add bowl game impresario to his list of accomplishments. The LA Bowl announced it has agreed to a multiyear deal with the former Patriots and Buccaneers tight end to name the event The LA Bowl Hosted By Gronk.
Gronkowski becomes the first former player to get a bowl game named after him.
The LA Bowl, which is played annually in SoFi Stadium, was created two years ago with late-night host Jimmy Kimmel as the initial sponsor. It features a matchup of teams from the Mountain West and Pac-12. Utah State beat Oregon State in 2021, and Fresno State defeated Washington State last year.