An open four-wheeler struggling to move ahead amid a sea of people. That was how a road show taken out on March 10 by Shafi Parambil, the UDF candidate from the Vadakara Lok Sabha segment, reached thousands and lakhs of viewers through amplified aerial footage and photos.
The Congress, Mr. Shafi’s party, and the IUML, its alliance partner, probably wanted to prove a point: the shifting of K. Muraleedharan, incumbent MP, who had earlier informally begun his campaign, to Thrissur, would make no difference to their spirits.
Mr. Muraleedharan himself got a similar reception when he landed at the Thrissur railway station. A few weeks earlier, K.K. Shailaja, Mr. Parambil’s rival and LDF candidate, was given a rousing welcome at the Vadakara railway station after her candidature was announced.