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T3
T3
Technology
Bethan Morgan

Ring cancels partnership with Flock after backlash – what this means for its Search Party feature

Ring Camera.
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Ring has called off its partnership with Flock Safety following backlash surrounding its Search Party feature and Super Bowl ad.

Initially intended to help find lost dogs, many users reported concerns that the Search Party feature violated privacy which led to the partnership being cancelled.

Ring has cancelled its partnership with Flock Safety. In a recent post on the Ring Blog, the company said it was a joint decision, and stated that the “integration would require significantly more time and resources than anticipated” – here’s everything you need to know.

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