Gen Z's most inspirational business heroes are Rihanna, Beyoncé, Marcus Rashford - and Molly-Mae Hague.
A poll of 2,000 young adults found they’re also inspired by the entrepreneurial exploits of David Beckham, Kylie Jenner, Elon Musk, and Ryan Reynolds.
These names are held in high esteem because they’re passionate about what they do (28 per cent), have made a lot of money (28 per cent), and challenge the norm (27 per cent).