Celebrity endorsements can do a lot for a product, but Meta is making several celebrity voices the literal ones of its Meta AI assistant. John Cena, Kristen Bell, Awkwafina, Keegan-Michael Key, and Judi Dench may not be your real friends, but you'll be able to chat with their synthetic voice clones as much as you want soon, according to a report from Reuters. Meta is expected to announce those celebrities and, potentially, more to be who you hear when conversing with the AI chatbot.
If celebrity voices for an AI chatbot seem like a gimmick, well, that's because it is. But, as generative AI assistants continue to sprout in an already crowded field, gimmicks might help Meta attract interest as it jockeys for position against OpenAI's ChatGPT and Google's Gemini.
