
On December 22, a 22-year-old in Banda, Uttar Pradesh, posted on Facebook. “Jai Shri Ram,” he said, writing in Hindi: “People in front of whom I don’t bow down do not like me. Those who like me never ask me to bow.”
As with most of his posts, he got a few hundred likes, a handful of comments, and moved on. Four months later, on April 15, the post blew up on social media – it got 11,000 likes and 12,000 comments in the course of hours.