Rednote Gains 700K Users in 2 Days as US Downloads Surge 200% Amid TikTok Ban Talks

The RedNote app has over 300 million active monthly users in China. (Credit: https://www.xiaohongshu.com/en#milestones)

As ByteDance-owned TikTok faces a complete ban in the US on 19th January, many of the 170 million Americans who use the app are switching to the lifestyle-sharing RedNote social media app as an alternative.

The RedNote app, popularly known as Xioahongshu in China, meaning "Little Red Book," is developed by Shanghai-based Xingyin Information Technology.