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Zenger
Zenger
World
Beth Haven

Red Bull Under Pressure To Break Russia Ties In New Campaign

This handout provided by the Ukraine Solidarity Project (USP), shows a huge 400 square meter banner depicting Vladimir Putin riding the company’s famous bull logo which campaigners unfurled on November 24, 2022 in Fuschl am See, Austria. The Ukraine Solidarity Project, a network of European and Ukrainian activists, exposes global brands for regressive policies on Putin's Russia. Companies that continue to trade in Russia pay taxes to the Kremlin and threaten global solidarity in the face of Putin's aggression. HANDOUT/GETTY IMAGES

Red Bull faced the ire of protesters this month, as a massive banner in support of Ukraine was unfurled outside of their headquarters.

The 400m2 banner reads ‘RED BULL GIVES PUTIN WINGS’ and depicts Vladimir Putin riding the brand’s famous bull logo. Protesters adapted the energy drink’s famous slogan to criticise their ongoing activity with Russia. 

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