They were the unforgettable adverts designed to make an entire generation of young Scots think twice about the dangers of smoking, alcohol and drugs.
In the late ‘90s and early ‘00s, the Scottish Government and Health Education Board Scotland (HEBS) commissioned a series of television adverts that utilised memorable dialogue and hard-hitting visuals to help tackle a range of health issues affecting young people.
Known for their high production values, the HEBS adverts, of which there were 11 in total, devised lots of clever ways to get their message across, even producing their own parody music video that ended up being released as an actual chart single due to public demand.
