Reason's Mattias Häggström: "We’re leaning into what our main strengths are: making instruments and effects that are really good and unique, not emulations of something"

Mattias Haggstrom.

From their groundbreaking mid-’90s releases to the all‑new 13th version of Reason, we speak to the brains behind some of the most important products in computer music history…

Hi there Mattias. There were a whole host of new additions to Reason 13, including its new tagging system and browser, a major sequencer upgrade and the addition of the Polytone synth – not to mention the interface’s visual upgrades. How long has version 13 been in development?