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Nottingham Post
Nottingham Post
World
Neil Shaw & Julian Turner

Reason ice cream with a flake is called a 99

With the temperatures rising in Nottinghamshire, ice cream sales are booming. There are plenty of lovely things to eat to cool down but few beat whipped ice cream in a cone served with a chocolate flake.

The vanilla-flavoured soft-serve treat has been a staple of the summer months for years, but many may not know why it is called a 99. The treat was created thanks to chocolate heroes Cadbury which developed the Flake bar in 1920 after an employee saw excess chocolate pouring off the line and forming ripples as it set.

The first 99 Flake Cadbury produced was a chocolate bar in ice cream between two wafer biscuits. Then in 1930 Cadbury started producing a smaller Flake bar specifically for sticking into soft ice cream - with the bars sold as 99 Flakes in boxes, unwrapped.

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