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TV Tech
TV Tech
Phil Kurz

Reach, Time, Trustworthiness Propel TV To Top Of Media Heap, Finds TVB Survey

Hadassa Gerber, chief research officer at TVB.

With so much buzz over streaming TV, social media and digital, it might be easy to lose sight of the true value of linear television broadcasting.

Despite the unquestionable growth of these platforms, television remains a vital source of news, entertainment and ad content.

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