
The Italian brand leaned into its history during Monday’s announcement where it confirmed a return to the stages through a Rally4 programme with its new Ypsilon hatchback. A version of its new offering was unveiled in a livery that recaptured the iconic Martini Racing stripes, synonymous with the brand in the 1980s and 1990s.
While Lancia’s return to rallying won’t initially see it competing in the World Rally Championship, rally fans will be hoping this Rally4 programme is merely the first step of towards a more significant plan, once the WRC’s future regulations become clearer next month.