Range Rover has just pulled the covers off what might be its most attention-grabbing model yet – and it’s not the paint, the price or even the badge that steals the show.
The new SV Ultra is built around a world-first in-car audio system that promises to turn every journey into something closer to a live performance, using technology that’s never been fitted to a production car before. It’s all part of a wider push to redefine what luxury feels like in a Range Rover, with electrified power and invitation-only buying process while a fully electric version waits in the wings.
