The Borderlands film is out, and in case you somehow missed the news, it really sucks. Despite the concerns of Joshua Wolens, it also looks well on its way to becoming a bonafide box office bomb, earning just $8.8 million over its opening weekend in the US ($16.5 million globally), which is not great for a film that cost around $150 million to make.
It's hard to take anything good from that outcome, but Gearbox founder Randy Pitchford has found an upside.
