Despite a disappointing 3-7 start to the season, the Raiders are looking to turn Sin City into “Win City.”
The team filed to trademark the term “Win City” on Nov. 16, according to U.S. Patent and Trademark Office records.
Plans are to feature the term, playing off the Las Vegas nickname Sin City, on merchandise for the Silver and Black. The Raiders have long used the motto, “Just win, baby,” echoing the words of their former owner Al Davis.