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The Economic Times
The Economic Times
Mukesh Thapliyal

Quote of the day by Sun Tzu: 'Ultimate excellence lies not in winning every battle, but in defeating the enemy without...' - Ancient Chinese military strategist and author of The Art of War’s timeless lesson on why the greatest victories are often won without conflict

Quote of the day by Sun Tzu: Ancient Chinese military strategist Sun Tzu is one of history’s most influential military thinkers, yet his ideas extend far beyond the battlefield. Traditionally identified as an ancient Chinese military strategist and the author of 'The Art of War', Sun Tzu is remembered for emphasizing preparation, intelligence, discipline and strategic thinking over brute force. One can hardly say with certainty about Sun Tzu’s life. Historic accounts place him during China’s Eastern Zhou period, around the late sixth or early fifth century BCE.

The 'Art of War' is a relatively short work, but its ideas are remarkably broad. It discusses planning, positioning, leadership, deception, logistics, intelligence and the changing nature of conflict. One of Sun Tzu’s central ideas is that the best strategist does not simply seek to overpower an opponent. Instead, the goal is to understand the situation so thoroughly that victory can be achieved with the least possible cost. That philosophy is captured in the famous idea that the highest form of victory comes from defeating an enemy without fighting.

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