Quick commerce is helping premium products reach more consumers and will remain a key growth channel for Nestle India, Chairman and Managing Director Manish Tiwary said at the company's annual general meeting (AGM) on Friday, as the FMCG major also sharpened its focus on healthier products to cater to evolving consumer preferences.
"Our omni-channel approach ensures that our brands are available across the locations and channels most convenient to our consumers. Premiumisation continues to grow in urban markets and larger towns, supported by sharper availability and strategic partnerships with key e-commerce platforms and quick commerce," Tiwary said while outlining the company's growth strategy.
