For years, the Queensland Firebirds were the powerhouse club of Australia's top-tier netball, winning titles and dominating grand finals, but the past four seasons have seen the team struggle to be a dominant force.
With new coach Bec Bulley at the helm, the Firebirds are desperate to re-establish the brand and identity that made them an immovable force in Australian netball for so many years.
Bulley, a former Australian Diamond, took up the role after the resignation of Megan Anderson.