Salvatore Ferragamo and De Beers branded stores were decked out with pro-military symbols to mark Russia's annual Victory Day parade on Monday, demonstrating how little control high-end retailers have over how their goods are sold in the country.
Franchise agreements mean Russian partners continue to sell the merchandise, despite many major multinational retailers saying they would stop or suspend trading in Russia after Moscow sent tens of thousands of troops into Ukraine on Feb. 24.
