I'm sure Priyanka Chopra Jonas's main goal for this week was to get us all to watch the new Amazon Prime Video movie she's currently promoting, but after seeing the looks from her press tour, I'd say she accomplished much more than that. She somehow managed to make me a fan of the early 2000s dip-dyed hair look all over again.
Chopra Jonas is currently on a press run promoting her new film, The Bluff, which officially dropped on Prime Video on Feb. 25. In the movie, she plays a woman who's forced to defend the private island she lives on after it's raided by pirates—the film's plot would definitely explain the siren-inspired beauty and fashion choices she's made throughout the press tour. Earlier this week, for example, she was photographed in out in New York City ahead of an appearance on The Tonight Show with Jimmy Fallon, where she was seen wearing a curve-hugging, lace maxi dress and an oversized black fur coat. More notably, though, was her hairstyle, which was styled in messy beach waves with the Millennial-beloved side part and a half-done braid placed framing her face. The ends of her hair were also dip-dyed a deep red color.
