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TechRadar
TechRadar
Rowan Davies

Prime Video is copying Netflix with its own vertical video feed for movies and shows — but the TikTokification of streaming platforms isn’t what movie buffs are asking for

Smartphones showing different parts of the Prime Video mobile app.
  • Prime Video is expanding it Clips vertical video feed for mobile
  • It's designed to help you discover new titles, and you can also share them with others
  • Clips is coming to select US users first, with a wider rollout expected for the summer

The TikTokification of the best streaming services is officially happening, and Prime Video is the latest platform to hop on the vertical video feed bandwagon, following suit to Netflix and Disney+.

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