Prime Hydration energy drinks are endorsed by YouTube influencers KSI and Logan Paul, their online popularity have left fans in a frenzy but some fans have been left disappointed. Days ago, GazetteLive reported that young teens in Teesside and across the country have been queuing outside ASDA supermarkets to get their hands on the product.
Whilst the drinks are prices at £2 a bottle, Prime Hydration packs are being listed on eBay for as much as £10k. The drinks popularity has clearly been demonstrated amongst the YouTube fans who watch KSI and Logan Paul's videos who have a combined 57 million subscribers on the video site.
During an episode of The Fellas podcast, KSI explained why it’s so hard to find the drink in stores. He said: “It’s always sold out man. Honestly, people are selling it on the black market.”