Primark shoppers are racing to their nearest store to pick up the latest must-have coat.
Sharing a post on their Instagram account, Primark pulled together an all-pink outfit that sent fans crazy. But it was a teddy bear coat that drew the most attention.
Tapping into the borg trend, Primark's hot pink coat, costing £35, is the perfect balance between stylish and practical. The statement piece racked up nearly 15,000 likes on Instagram and many comments.
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Demi said: "Erm I need this coat." Sam said: "This coat", followed by a heart-eyes emoji. Michelle said: "I want this jacket." Monika said: "Look at this coat", followed by two red hearts.
Iona said: "Oh god I need this coat." And Andrea added: "Need this coat in my life." If you're looking for a more muted colour, Primark is also selling a thicker borg coat available in brown or beige. Describing the £32 coat, Primark said: "Keep it cosy with our curly borg jacket. In a flattering mid-length, this borg jacket looks sophisticated over jeans and a jumper, or even as a snuggly layer over an LBD for some evening glam.
"Made from a curly borg fabric, it feels lovely and soft, while the deep side pockets give the garment added practicality." You can find your nearest Primark store here.
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