Primark shoppers are raving over the store's latest makeup 'dupes', including a mascara that they are comparing to popular cosmetic brand Maybelline. The budget high street store has also been praised for its similar products to Urban Decay.
Primark's £3.50 mascara has been branded as 'great' by fans as they uploaded videos of themselves testing out the ''Double Act Volumising Mascara', alongside Maybelline's 'Sky High Mascara.'
One TikTok user also spotted Urban Decay dupes including its 'All Nighter Setting Spray' and 'Eyeshadow Primer Position.' However, what appears to be most popular amongst the Primark shoppers is the mascara, as many shared their own verdicts on social media.