The Primark Curling Wand is being compared to luxury hair brand Beauty Works - but for a fraction of the price.
Primark shopper kourtneychanelx has taken to TikTok to let people know Primark’s dupe of the Beauty Works Professional Styler is in stores. Primark, which is hugely popular in Liverpool, has become known for its designer dupes in recent years, often selling alternative versions to high-end products for much less.
The user shared a video of her in a Primark store walking over to the beauty section, picking up the Primark Curling Wand and placing it in her basket. The video was captioned: “Run, don't walk to Primark and save them coins sis! [money with wings emoji]”. The video currently has 13,000 views on TikTok.