Primark says it is not raising prices despite tax and wage cost hikes

Primark has said it is not raising prices as it highlighted weaker sales in the UK (Danny Lawson/PA) - (PA Wire)

The owner of Primark has said it is not raising prices for UK shoppers as it pledged to swallow sharp increases in labour costs.

It came as parent firm Associated British Foods (ABF) said it saw “weaker sales” across the budget fashion chain’s UK and Ireland stores in recent months.