The new range has been in development for two years
(Picture: Primark )October marks Menopause Awareness Month, which raises awareness and helps people understand the possible health issues and symptoms before, during, and after menopause.
That’s why Primark has launched its first-ever range of clothing designed to help people going through the menopause.
The new collection includes everything from nightwear and underwear to base layers designed to help with symptoms associated with perimenopause, when symptoms such as hot flushes become common. According to WebMD, hot flashes happen when blood vessels near the skin’s surface widen to cool off, making you break out in a sweat. It’s a sudden feeling of heat and sometimes a red, flushed face and sweating, affecting about eight in 10 women.
Made from recycled nylon and recycled polyester, the new products incorporate anti-flush technology, with cooling yarn, odour and temperature control, to help the wearer feel as comfortable as possible.
Prices begin at £7 for anti-chafing shorts, mini and high-waist briefs, running to £12 for bralettes and camis. You can expect 14 items in the range, with nightdresses, leggings, pyjamas, T-shirts, and a slip dress also available for purchase.
Ann-Marie Cregan, trading director at Primark, spoke on menopause awareness and Primark’s mission to help women going through what can be a very difficult time: “We are aware of the many different challenges the menopause can present to women.
“As part of our overall ambition to support women through all of their life stages, and tackle everyday taboos, we recognised that specialist products weren’t accessible or affordable to everyone and we wanted to change this.”
She continued: “This range has been two years in development and testing to ensure we created innovative and novel products designed specifically to relieve one of the most frequent symptoms associated with menopause: hot flushes.”
The menopause occurs when periods stop due to lower hormone levels, something that usually happens between the ages of 45 and 55. Perimenopause is when you have symptoms before your periods have stopped. These can include anxiety, mood swings, brain fog, hot flushes, and irregular periods.
A landmark survey published in May 2022 revealed that one in 10 people who have worked while going through the menopause have quit their job due to symptoms associated with the natural occurence.
Fawcett Society chief executive Jemima Olchawski said it was a “national scandal” that menopausal women are facing “unnecessary misery”.
She urged the Government to require employers to have menopause action plans, create a route into menopause healthcare, and ensure GPs are adequately trained to spot symptoms.
