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Fortune
Fortune
Alex Wood Morton, Ryan Hogg

Political podcasting is the hottest career right now

Rory Stewart Emily Maitlis Alastair Campbell James OBrien Podcast Alistair Campbell Jon Sopel The News Agents Goalhanger Alistair Darling
Lewis Goodall (L), Jon Sopel and Emily Maitlis attend The British Podcast Awards 2023. (Credit: Jed Cullen/Dave Benett/Getty Images)

The 2024 General Election marked a milestone for political podcasts in the U.K.

Once a niche on the fringes of mainstream media, political podcasts have now come of age. They’ve spurred best-selling book launches, sold-out shows and for the first time, broken into mainstream TV, putting these stars of new media front-and-center during one of the biggest media moments of the year.

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