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Motor1
Motor1
Business
Jeff Perez

Polestar Says Its Cars Are Too 'Modest' for America

Polestar has had its fair share of problems recently. The automaker ousted founding CEO Thomas Ingenlath amid massive sales declines and has been struggling to get new product out the door. But newly appointed CEO Michael Lohscheller believes one of Polestar's biggest issues—at least in America—is the way its cars look.

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