This furious pug is being hailed as the animal kingdom's answer to boxing legend Rocky Balboa after being caught pummelling his owner's sofa cushion - due to 'hating his interior design choices'. Nathan East walked in on three-year-old pug Max picking a fight with the cream pillow earlier this month and was stunned to see him repeatedly jabbing the cream cushion like something out of a speedbag drill.
The 38-year-old and his wife Kelly East, 39, burst out laughing as the victorious pooch then lay on the sofa as if to bask in the glory of his win over the cushions that they believe he 'hates'. The civil servant claims Max has destroyed three lots of cushions in his time, leaving the couple with a hefty bill for replacements, but is yet to find upholstery to his liking.
Nathan, from Warwick, Warwickshire, said: "He fancies himself as a bit of a boxer. Before we had Max, we used to have Boxer dogs. It's really weird that we've gone from Boxer dogs to a dog that wants to be a boxer.
"Max has done this a few times, he hates the cushions on the sofas. He'll go from one end of the sofa to the next and push them all off, he absolutely hates them.
"He'll hit them like that or get himself underneath them and flick them off the sofa. He makes them flattened and pulled, this is the third lot of cushions we've had.
"We've got five cushions on and they're between £10 and £20 a time. It's cost us a bit over the years with him. He thinks he's the boss."
Dad-of-three Nathan welcomed the scrappy mutt into his home when he was just six months old after previously having Boxer dogs - but claims they never showed the same flair for the sport despite their breed.
Nathan said: "As soon as we saw him doing it, we knew we had to put it online because it was just so funny. People have obviously agreed with that and absolutely loved it. When he's got the pillows on the floor, he looks down at them and then looks up at us as if to say 'look what I've done'
"It seems he doesn't approve of our interior design choices. He looks at them in disgust, as if to say 'they're better down on the floor'.
"On the video, there are two cushions already on the floor. I do try and tell Max to stop but he looks at me as if to say 'no, I don't want them here', then carries on.
"He's quite the character. He really is one of his own, like a little baby. He'll just come up after doing that, lie with his legs in the air on his back, showing off all his bits and bobs. Our other pug Bella looks at him to say 'what are you doing?"
After posting the clip online, Max's expert jabs gained him 1.3 million views, with 208,000 likes and more than 2,000 comments.
