PrettyLittleThing has come under fire for an ill-timed post marking Love Island star Gemma Owen's "new chapter" after she announced her split from Luca Bish.
The dressage rider took to her Instagram page on Wednesday evening, announcing their three-month relationship had come to an end, with the fashion retailer uploaded a shot of her statement.
Gemma, 19, said it hadn't been an "easy decision" but believed it was the "right" move for the couple to go their separate ways.