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The New Daily
The New Daily
Technology
Sezen Bakan

‘Playing catch-up’: Apple fans hit snooze on iPhone 14 launch

Apple iPhone
Apple’s latest launch was met without the fanfare to which it has become accustomed. Photo: TND/Getty

The much-vaunted Apple launch on Thursday met an underwhelming response, a massive turnaround for a company once lauded as the biggest innovator in smartphone technology.

Apple announced a host of innovations at its first in-person launch event since the pandemic, including a new iPhone.

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